I’ve seen people make a lot of mistakes when it comes to traffic building. The basic generalization is that it’s all about how many people that you can get to visit your site. While this is partially true, it only tells half the story. I’d take Quality Traffic over lots of traffic any day of the week… twice on Sundays. When promoting or advertising, it’s all about bringing in TARGETED TRAFFIC. Let me explain. If you could have 1,500 pageviews a day and make $70 bucks a day or have 900 pageviews and make $130 a day… which would you chose? Obviously the $130 right?

The whole truth to this matter is that not everyone who visits your site clicks your adsense ads. Not every visitor signs up for a program using your affiliate banners… so why does everyone think that the world revolves around having lots and lots of traffic? The fact of the matter is… lots of traffic doesn’t always translate into lots of money.

“I’d much rather be rich than popular”

Most people are setting themselves up for lots of wasted time. I see people wasting time by going to a tech blog and posting a comment about their sports blog. I see them asking for people to view their latest article in forums… this isn’t TARGETED TRAFFIC. This is a waste of time. Sure it could bring you a visitor or two here and there, but you should be focusing on bring in LOTS of visitors. Not one or two. One or two visitors in the grander scheme of things is like filling a swimming pool with salt grains. If you take two out does it make much of a difference?

“You have to think big to make it big”

I have to be honest, when I first started out, I fell victim to this trap. I was so thrilled to see my high statistics that I didn’t care who came to my site… as long as they came. I would comment on popular blogs constantly in hopes of drawing readers in. I would bait them with a catchy tagline and hope for the best. I brought in 100 or so readers a day from commenting on other sites… GREAT! Where are they now? These people didn’t check out my site for the content… they wanted to see what my tagline (signature) meant. I learned the hard way that this traffic didn’t stick around - and wasted a ton of time doing it. I got the traffic, but the traffic didn’t produce results.

Here are some easy ways to target your traffic.

• Advertise on a relevant blog or website.
• Post in a relevant forum.
• Comment on relevant blogs.
• Email other bloggers (with relevant sites).

Notice a recurring theme here? RELEVANCE! Commenting at a celebrity gossip site isn’t going to net you a lot of visitors to your tech blog. And the ones that you do get from it, most likely won’t stay long, and won’t click anything! It’s just the way it works. Celebrities and tech are two different animals.

Don’t get me wrong. I’m not saying that you shouldn’t leave comments at places that aren’t relevant… you should comment often! You just shouldn’t expect non-relevant blogs to produce targeted traffic. And even if it brings you big traffic, if they aren’t sticking around, commenting, and clicking ads… it’s not doing much to up your earnings. It’s all about getting out there and finding lots of traffic. As long as it’s relevant traffic. What do you do to bring in TARGETED TRAFFIC?

Popularity: 2% [?]